How insurtech CLARK plans to conquer Europe with its app business

Frankfurt, June 15, 2022. Since its founding seven years ago, the digital insurance manager CLARK has grown 70 times faster than the entire German insurance market. The first unicorn from Frankfurt is pursuing the goal of becoming Europe's largest insurance broker. The insurtech will soon be Germany’s largest insurance broker and plans to expand its foothold internationally.

CLARK Group becomes the leading European insurtech

In November 2021, the Frankfurt-based company announced the integration of the finanzen group, one of the leading European platforms for information on insurance and financial products and generation of leads. This transaction led to CLARK reaching unicorn status and becoming one of the largest insurtechs in the world. It also brought the scale-up a big step closer to its growth ambitions: "Our goal is to become the largest insurance broker in Europe – today, the CLARK Group already has more than 15 brands in six European markets," says Christopher Oster, co-founder and CEO of the CLARK Group. "As a next step, we plan to roll out our technological approach to the broker app business to more markets such as  the U.K."

CLARK in Germany: High brand awareness and customer loyalty

Since 2015, the company has continuously increased its user numbers, currently counting more than 500,000 customers in Germany. The CLARK app enables consumers to manage their insurance products and receive partially automated recommendations that fit their life situation and needs. For a holistic consulting experience, CLARK users have access to more than 100 insurance experts via email, chat and phone. The combination of digital service and personal advice is proving to be popular: According to a survey conducted by the research institute YouGov on behalf of CLARK, one in three Germans aged 25 to 45 knows the digital insurance manager (34 percent). Users are also convinced of the CLARK service after joining: 81 percent of customers will remain with CLARK in the long term.

A review of CLARK's founding story

In the summer of 2015, Dr. Christopher Oster (CEO), Dr. Marco Adelt (COO), Chris Lodde (CMO) and Steffen Glomb (former CTO) joined forces and founded CLARK. Their vision: bringing transparency to the topic of insurance and developing a modern, digital solution with which consumers can clearly bundle, compare and optimise their insurance contracts – calling the digital insurance manager "CLARK". In the last seven years, CLARK convinced international investors including Allianz X, Tencent, White Star Capital and Portag3 – raising more than 100 million euro in total. In June 2022, the CLARK Group had more than 500 employees from 42 nations at its locations in Frankfurt, Berlin, Püttlingen, Vienna, Amsterdam, Paris, Bristol and Zurich.

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Der führende Versicherungsmanager CLARK bietet seinen Nutzer:innen die Möglichkeit, ihre Versicherungen digital zu verwalten, zu vergleichen und zu verbessern. Mehr als 500.000 Kund:innen nutzen bereits CLARKs intelligente Algorithmen und individuelle Beratung der Versicherungsexpert:innen. CLARK wurde im Juni 2015 von Dr. Christopher Oster, Steffen Glomb, Dr. Marco Adelt und Chris Lodde gegründet. Das Insurtech beschäftigt an den vier Unternehmensstandorten Frankfurt am Main, Berlin, Püttlingen und Wien insgesamt über 400 Mitarbeiter:innen.

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